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Fraser took his Grandmother's jam recipes to the shelves of major supermarket chains such as Waitrose. Selling millions of jars along the way, his brand became a phenomenon in South Korea and was even the subject of a TV drama in Japan. He and his friend James founded Beer52, the world's most popular craft beer club. With 60,000 subscribers, it is one of the fastest-growing startups in the country. Fraser has visited breweries all around the world, including North Korea, writing for their magazine, Ferment.
Beer52 in North Korea
SuperJam Tea Parties
Marketing, Innovation, Human Resources, Retail, Sales, Leadership, Tourism, Entrepreneurship